Branding for dancemusic distributor 24Live. Work included: logo design, YouTube branding & video editing/design.
24 Live, approached me via ODMedia and initially asked for just a logo design.
After discussing the potential look they were going for, I knew it had to be something
recognizable for music fans/listeners.
A “play” icon was a clear-cut choice, though too simple to use as is.
I created 3 elements around it, which gave the logo more symmetry.
The blue gradient, against a dark-grey background creates good contrast.
Aside from the logo design, I eventually did the Youtube channel styling, along with
video-editing for the actual videos. This included After Effects work.
See the results here